You know, like a beehive or ant colony where the group takes precedence over the individual. It's another term for groupthink where your stance is influenced by whatever is the consensus or popular opinion. I think that the Critic tries to avoid that and form his own opinions.
Now it makes sense, it just seams like games like Yooka Laylee, Batman: Arkham Knight, etc. All get hate based on controversies and problems related with the titles so it ends up creating a eco-chamber/mob mentality.